Below are the most common reasons a home may not be selling—and what sellers can do about it. 1. The Price Is Too High Pricing remains the number one reason homes fail to sell. Many sellers still anchor to peak-market prices from previous years, but today’s buyers are more price-sensitive and well-informed. Even if your home is objectively “nice,” buyers will compare it to recent sales, current listings, and monthly payment affordability. If the price doesn’t align with perceived value, they’ll simply move on—often without making an offer. What to do: Review recent comparable … Continue reading...
